Kaziranga Hosts 12th International Tourism Mart: Promoting Northeast India’s Tourism

Northeast India tourism promotion

Kaziranga Hosts 12th International Tourism Mart: Spotlighting Northeast India’s Riches

Introduction to the 12th International Tourism Mart

The 12th edition of the International Tourism Mart (ITM) was recently hosted in Kaziranga, Assam, a region renowned for its rich biodiversity and cultural heritage. The event, which took place in November 2024, provided a platform to promote Northeast India as a major tourist destination. The mart attracted travel industry professionals, policymakers, and stakeholders from both India and abroad. It aimed to showcase the tourism potential of the Northeast, emphasizing its pristine natural beauty, wildlife, and unique cultural traditions.

Focus on Northeast India’s Tourism Potential

Northeast India, with its untouched landscapes, diverse flora and fauna, and vibrant tribal cultures, has immense untapped potential in the tourism sector. Kaziranga, home to the famous one-horned rhinoceros, was chosen as the venue due to its significance as a UNESCO World Heritage Site and its popularity among wildlife enthusiasts. The event provided a unique opportunity for the region to be featured on the global tourism map.

Key Highlights of the Event

The 12th ITM included discussions, workshops, and networking sessions that focused on sustainable tourism practices. Key topics included eco-tourism, responsible travel, and the importance of preserving the region’s rich biodiversity. The mart also highlighted the development of infrastructure in the Northeast, including roadways, airports, and hotels, to cater to the growing number of tourists.

Stakeholder Engagement

Representatives from various state governments, including Assam, Arunachal Pradesh, Nagaland, and Sikkim, participated in the event. They discussed strategies to enhance tourism in the region by leveraging local resources, promoting heritage sites, and boosting connectivity. The government has also introduced several initiatives to improve the tourism experience, including digital platforms for bookings and information dissemination.


Northeast India tourism promotion
Northeast India tourism promotion

Why This News is Important: Promoting Sustainable Tourism in Northeast India

Enhancing Northeast India’s Tourism Profile

The 12th International Tourism Mart in Kaziranga is a significant event for Northeast India, marking a concerted effort to bring global attention to the region’s tourism potential. By promoting eco-tourism and sustainable travel practices, the region is poised to attract more international visitors. This aligns with the government’s focus on promoting local heritage and biodiversity while ensuring that tourism contributes to the region’s economic growth.

Boosting Regional Infrastructure

As tourism increases, it is vital to improve regional infrastructure. The event highlighted the need for better roads, transportation links, and hospitality services to cater to tourists. This could lead to increased job opportunities in sectors like hospitality, transport, and handicrafts, providing much-needed economic benefits to local communities.

Government Initiatives for Tourism Growth

The government has been actively working on initiatives to enhance Northeast India’s tourism sector. From upgrading airports to launching digital platforms for promoting tourism, these efforts are designed to create a seamless and accessible experience for travelers. The ITM serves as a testament to these ongoing initiatives, paving the way for more extensive tourism growth in the future.


Historical Context: The Growth of Tourism in Northeast India

The Importance of Kaziranga

Kaziranga National Park, established in 1908, is one of the most iconic national parks in India. It is home to the world’s largest population of the one-horned rhinoceros, and it was designated as a UNESCO World Heritage Site in 1985. Over the years, the park has become a major attraction for wildlife tourism, contributing significantly to the region’s tourism economy.

The Evolution of Tourism in the Northeast

Historically, Northeast India has been a lesser-explored region for tourism due to its remote location and infrastructural challenges. However, over the past two decades, there has been a significant push to promote the region’s natural beauty, wildlife, and indigenous cultures. Initiatives like the International Tourism Mart have played a crucial role in transforming the perception of the region, drawing attention to its untapped potential.


Key Takeaways from the 12th International Tourism Mart in Kaziranga

Serial No.Key Takeaway
1Kaziranga hosted the 12th International Tourism Mart, spotlighting Northeast India as a major tourist destination.
2The event emphasized sustainable tourism practices and the importance of preserving the region’s biodiversity.
3Key infrastructure developments, including better roads, airports, and hospitality services, were highlighted for enhancing tourism.
4State governments from Assam, Arunachal Pradesh, and other Northeastern states discussed strategies to boost tourism.
5The Mart showcased the potential of Northeast India, with a focus on eco-tourism, heritage sites, and tribal cultures.
Northeast India tourism promotion

Important FAQs for Students from this Newsv

What is the 12th International Tourism Mart, and where was it held?

  • The 12th International Tourism Mart is an event aimed at promoting tourism in Northeast India. It was held in Kaziranga, Assam, in November 2024.

Why was Kaziranga chosen as the venue for the 12th ITM?

  • Kaziranga, known for its UNESCO World Heritage Site status and as the habitat of the one-horned rhinoceros, was chosen due to its significance as a major tourist destination in Northeast India.

What were the key themes discussed at the 12th ITM?

  • The primary themes included eco-tourism, sustainable travel, responsible tourism practices, and the development of infrastructure to support growing tourist demand in the Northeast.

Which states participated in the 12th International Tourism Mart?

  • States like Assam, Arunachal Pradesh, Nagaland, and Sikkim participated in the event, showcasing their tourism offerings and discussing strategies to promote regional tourism.

What initiatives were highlighted at the 12th ITM to enhance Northeast India’s tourism?

  • Key initiatives include the development of infrastructure like roads, airports, and hotels, and the introduction of digital platforms for promoting tourism in the region.

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