“Pay with Mutual Fund UPI: Bajaj Finserv AMC Launches Instant Redemption Feature for Investors”

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“Pay with Mutual Fund UPI: Bajaj Finserv AMC launches instant mutual fund redemption feature allowing users to make UPI payments directly from their investments. Learn how it works.”

Bajaj Finserv AMC Launches ‘Pay with Mutual Fund’ via UPI


Introduction to ‘Pay with Mutual Fund’

Bajaj Finserv Asset Management Company (AMC) has introduced a groundbreaking feature named ‘Pay with Mutual Fund’. This innovation allows investors to utilize their mutual fund investments, specifically liquid funds, to make real-time UPI (Unified Payments Interface) transactions. By linking their mutual fund holdings to their UPI ID, users can now redeem a portion of their investments instantly to complete payments, offering a seamless blend of investment growth and daily spending convenience.


How ‘Pay with Mutual Fund’ Works

The process is designed to be user-friendly and efficient:

  1. Linking Accounts: Investors link their mutual fund investments to their UPI ID.
  2. Initiating Payment: During a transaction, the user scans the merchant’s UPI QR code.
  3. Automatic Redemption: Upon approval, the system triggers an automatic redemption from the investor’s liquid mutual fund holdings.
  4. Instant Payment: The payment is processed instantly, while the redemption amount reflects in the investor’s account as per settlement timelines.

This integration ensures that investors can access their funds promptly without the need to manually redeem them beforehand.


Collaboration with Curie Money

To facilitate this feature, Bajaj Finserv AMC has partnered with Curie Money, a fintech platform specializing in integrating mutual fund investments with UPI payments. This collaboration leverages UPI infrastructure and is supported through partnerships with ICICI Prudential AMC and Yes Bank, ensuring regulatory compliance and reliability.


Benefits for Investors

  • Enhanced Liquidity: Investors can access their funds instantly, similar to a savings account, without compromising on returns.
  • Seamless Transactions: The integration allows for smooth and quick payments, enhancing the user experience.
  • Financial Flexibility: Users can manage their investments and expenses through a single platform, offering greater control over their finances.

Future Implications

This initiative marks a significant step towards integrating investment tools with daily financial activities. By bridging the gap between investing and spending, Bajaj Finserv AMC is setting a precedent for future innovations in the fintech space. It encourages more individuals to explore mutual fund investments, knowing they can access their funds as needed for everyday expenses.


Pay with Mutual Fund UPI
Pay with Mutual Fund UPI

Why This News is Important


Revolutionizing Financial Transactions

The introduction of ‘Pay with Mutual Fund’ by Bajaj Finserv AMC signifies a pivotal shift in how individuals manage their finances. Traditionally, mutual funds were viewed as long-term investment tools with limited liquidity for day-to-day expenses. This new feature challenges that notion by offering immediate access to funds, combining the benefits of investment growth with the convenience of instant payments.


Encouraging Financial Inclusion

By integrating mutual funds with UPI, Bajaj Finserv AMC is promoting financial inclusion. This feature makes it easier for individuals, especially those in rural and semi-urban areas, to access and utilize their investments for daily needs. It simplifies the process of redeeming mutual fund units, making financial services more accessible to a broader population.


Aligning with Digital India Initiatives

This development aligns with India’s Digital India campaign, which aims to transform the country into a digitally empowered society. By leveraging UPI, a platform already widely adopted across the nation, Bajaj Finserv AMC is contributing to the government’s vision of a cashless and digitally inclusive economy.


Impact on Financial Literacy

The ‘Pay with Mutual Fund’ feature also serves as an educational tool, encouraging individuals to learn more about mutual funds and their benefits. As users engage with this feature, they become more informed about investment options, potentially leading to better financial planning and decision-making.


Potential for Industry-Wide Adoption

This innovative approach has the potential to inspire other financial institutions to develop similar features, leading to a more integrated and user-friendly financial ecosystem. As the fintech industry evolves, such integrations could become standard practice, offering users greater flexibility and control over their finances.


Historical Context


Evolution of UPI in India

The Unified Payments Interface (UPI) was launched in 2016 by the National Payments Corporation of India (NPCI) to facilitate seamless and instant money transfers across banks. Over the years, UPI has gained widespread adoption, becoming a cornerstone of India’s digital payment infrastructure. Its success has paved the way for innovative financial products and services that integrate with UPI to offer enhanced user experiences.


Growth of Mutual Fund Investments

Mutual funds in India have witnessed significant growth, especially in the last decade. The introduction of platforms like SIP (Systematic Investment Plan) has made investing more accessible to the masses. However, the liquidity of mutual funds remained a concern for many investors. The ‘Pay with Mutual Fund’ feature addresses this issue by providing instant access to funds, thereby encouraging more individuals to invest in mutual funds.


Technological Advancements in Fintech

The collaboration between Bajaj Finserv AMC and Curie Money represents the growing trend of integrating financial services with technology. Such partnerships are driving innovations that simplify financial transactions, making them more efficient and user-friendly. This trend is expected to continue, with more fintech solutions emerging to meet the evolving needs of consumers.


Key Takeaways from ‘Pay with Mutual Fund’

S.NoKey Takeaway
1.Instant Redemption: Investors can redeem up to ₹50,000 or 90% of their investment, whichever is lower, instantly for UPI payments.
2.Seamless Integration: The feature integrates mutual fund investments with UPI, allowing for smooth and quick transactions.
3.User-Friendly Process: Linking mutual fund investments to UPI ID simplifies the payment process, enhancing user experience.
4.Financial Flexibility: Users can access their funds for daily expenses without compromising on investment growth.
5.Promotes Financial Inclusion: The feature makes financial services more accessible, especially in rural and semi-urban areas.
Pay with Mutual Fund UPI

FAQs: Frequently Asked Questions

FAQs on Bajaj Finserv AMC ‘Pay with Mutual Fund’

Can this feature be used for both online and offline payments?
Yes, it works for any transaction where UPI is accepted, including both online and offline merchants.

What is ‘Pay with Mutual Fund’?
‘Pay with Mutual Fund’ is a feature by Bajaj Finserv AMC that allows investors to make instant UPI payments by redeeming liquid mutual fund investments directly.

How can investors use this feature?
Investors need to link their liquid mutual fund holdings to their UPI ID. During payment, scanning the merchant’s UPI QR code triggers an instant redemption to complete the transaction.

What is the maximum amount that can be redeemed for UPI payments?
Up to ₹50,000 or 90% of the investment, whichever is lower, can be redeemed instantly for UPI payments.

Which types of mutual funds are eligible for this feature?
Primarily liquid mutual funds are eligible for instant redemption to make UPI payments.

Which fintech partner is collaborating with Bajaj Finserv AMC for this service?
Curie Money is the fintech partner facilitating the integration of mutual fund payments with UPI.

Does this feature affect the returns of mutual funds?
No, investors continue to earn returns on the remaining invested amount. Only the redeemed portion is used for UPI payments.

Is this service available for all UPI-enabled merchants?
Yes, any merchant accepting UPI payments can be paid using this feature.

How does ‘Pay with Mutual Fund’ promote financial inclusion?
It simplifies access to investments for daily expenses, making financial services more accessible in rural and semi-urban areas.

Which banks support this feature for settlement purposes?
Yes Bank and ICICI Prudential AMC support the payment and settlement processes for this feature.


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