Asian Paints Becomes Official Colour Partner of Team India, ₹45 crore deal with BCCI to become the official colour partner of Team India. Covers 110+ matches and introduces fan-centric activations like Colour Cam and Colour Countdown — know all key details. Asian Paints becomes Team India’s Official Colour Partner — 3-Year BCCI Deal What’s the…
Adani Group Announced as Principal Sponsor for Indian Team at 2024 Paris Olympics Adani Group as Principal Sponsor The Adani Group, a leading multinational conglomerate, has been officially announced as the principal sponsor for the Indian team at the 2024 Paris Olympics. This collaboration marks a significant milestone in the partnership between the Indian sports…
BPCL Partners with Indian Olympic Association as Principal Sponsor Introduction Bharat Petroleum Corporation Limited (BPCL), one of India’s leading oil and gas companies, has announced its partnership with the Indian Olympic Association (IOA) as a principal sponsor. This significant collaboration is set to bolster India’s sports ecosystem, especially as the country prepares for upcoming international…
Nandini’s Sponsorship of Ireland and Scotland Cricket Teams Sparks Debate In recent news, the sponsorship deal between Nandini, a leading dairy brand, and the cricket teams of Ireland and Scotland has ignited a significant debate within the sports community. This partnership marks a notable collaboration between a dairy company and international cricket teams, raising questions…
Tata Group Secures IPL Title Sponsorship for Next 5 Years: A Game-Changing Move in Sports Sponsorship In the dynamic world of sports and corporate alliances, the Tata Group has recently made headlines by securing the title sponsorship rights for the Indian Premier League (IPL) for the next five years. This strategic move not only cements…
Coca-Cola Secures 8-Year Partnership with ICC: Boosting Cricket’s Global Presence Coca-Cola, the global beverage giant, recently marked a significant milestone in sports sponsorship by securing an impressive 8-year partnership with the International Cricket Council (ICC) as its global cricket partner. This landmark deal is poised to revolutionize the landscape of cricket, intertwining the sport with…
